Retention Schedule

 

Type of Data

Opted in for marketing or use of images for marketing Y/N

Approximate length of time kept

Deletion process

 

The information below is relevant for clients whom have purchased images from their session. Where clients(s) choose not to purchase any images from their session, the photographer reserves the right to delete all files from the session immediately after the viewing appointment.

 

Personal details (Address, telephone, email etc)

Y

Until client requests to opt out of marketing

Data will be archived and deleted in the January or June preceding the 3 year anniversary of their contract

Personal details (Address, telephone, email etc)

N

3 years

Data will be deleted in the January or June preceding the 3 year anniversary of their contract

Images

Y

Until no longer required for marketing purposes *

 

Images

N

Final Edited Images – 2 years **

Unedited RAW files – until viewing and purchase of edited images is complete

Images will be deleted in the January or June preceding the 2 year anniversary of the session unless  they fall within the exception terms

 

Exceptions

*  Images used within marketing such as postcards, business cards or flyers will be passed to prospective clients and may be published in relevant publications as part of marketing. This will only be the case where clients have agreed to this via a model release form. Louise Ferguson Photography does not accept responsibility for the deletion of these images.

** Images may be used from time to time for assessment towards photography qualifications and competitions. Where an image has won an award or has formed part of a panel for a qualification, this image will be kept in existence until such day that Louise Ferguson Photography is no longer in operation.

error: Content is protected